The women in South Sudan struggled with gender inequality up until 2011 when South Sudan gained its independence. Eventually,  things started getting better. Women started having access to better healthcare and education. A lady found a way to empower and express herself and others through fashion and design. Meet Mayada Adil, the South Sudanese designer who found a way to empower female refugees in South Sudan through fashion.

Born in Khartoum, Mayada Adil was 7 years old when she had to join her father in exile in Saudi Arabia. This was after General Omar al-Bashir’s coup d’état and the establishment of a military regime. Along with her siblings, she grew up in Saudi Arabia until she was 18 years old. As a child, she was fascinated by fashion shows, shared a passion for textiles with her mother, and made her sketches of various designs.

Mayada Adil posing in one of her signature designs 

From Doctor to Fashionista

Besides her passion for fashion, Mayada must have really cared about helping people live a healthy life. She was a medical student at National Ribat University where she majored in gynecology with the intent of working for humanitarian organizations. She specialized in the issue of genital mutilation in outlying villages and in camps for refugees who escaped the civil war in South Sudan.

Empowering women in an unusual way

Due to her zeal to make a difference, while in Khartoum, she got close to three women who taught her traditional craftsmanship in accessories and jewelry. She told them about the collections of her brand, Mayada, on which she was working. She wanted to work with them. These women introduced her to different cultures and tribes.

The Kenyan fashion scene has witnessed a remarkable metamorphosis in competitiveness in recent years, establishing itself as a vibrant and dynamic industry. The country’s fashion designers and brands have been at the forefront, showcasing their creativity and talent on both local and international platforms. 

With a rich blend of traditional African aesthetics and contemporary styles, Kenyan fashion has gained global recognition for its unique and authentic designs. The industry has also been boosted by the emergence of fashion events and shows that provide a platform for designers to showcase their collections and attract potential buyers. 

Furthermore, the increasing availability of online platforms and social media has enabled Kenyan designers to reach a wider audience, making their mark on the global fashion map. As a result, the Kenyan fashion scene is witnessing fierce competition among designers, with each striving to push boundaries, innovate, and make a lasting impression in the ever-evolving world of fashion.

1. Catherine Mayeye

Kate Mayeye is a Kenyan designer inspired by West African culture. She is the CEO and founder of African Fabrics and Designs Kenya Ltd. Kate Mayeye introduced a different fashion culture in Kenya and beyond, placing the African print on the world map. This highly esteemed all Kenyan brand has become synonymous with the artistry and craftsmanship of couture fabrics in African prints and Ankara designs. With a deep-rooted appreciation for the rich cultural heritage of Kenya and the African continent, Catherine Mayeye has successfully blended traditional aesthetics with contemporary fashion trends, creating a truly unique and vibrant brand.

Made by African Fabrics and Designs Kenya Ltd.

Made by African Fabrics and Designs Kenya Ltd.

2. Sally Karago

Designed by Sally Karago

Sally Karago is a fashion design veteran who pioneered the fashion industry since the early 90s when she launched the Mcensal fashion house. Since then, she’s never stopped gracing the Kenyan fashion scene. In 2009, Sally founded the Mcensal school of fashion to give up-and-coming fashion designers a solid foundation when venturing into their careers.

Sally was the first fashion designer to incorporate Maasai blanket and Kikoi fabric into her designs, inspired by contemporary Africa. In 2014, Sally Karago added yet another brand under her belt. The SK Collection is a ready-to-wear line for all ages. This steady and versed fashion designer has won many accolades including the Smirnoff Awards Kenya and the Mnet Face of Africa.

Designed by Sally Karago

 Designed by Sally Karago

3. Patricia Mbela 

Fashion designer Patricia Mbela

Patricia Mbela has loved fashion and garment construction since childhood and at the age of 14, young Patricia decided that she would become a fashion designer. She has been showcasing her talent through fashion and jewelry design for 16 years and is ranked among Africa’s top fashion and jewelry designers, producing for both men and women.

The fashion designer is based in Nairobi and is the proud owner of the famed House of Agano. Patricia is also the founder of the label, Poisa. The label has transformed how Kenya views fashion, due to its uniqueness. Patricia was among the two designers chosen to provide for the Nokia face of Africa shoot. She likes to call her brand “Wearable Art” which has been showcased all over the world.

A design made for Yemi alade  by Patrica Mbela 

A design made for Yemi alade  by Patrica Mbela  

A design made by Patrica Mbela 

4. John Kaveke

Made by John Kaveke Label

Founded in 2001, the John Kaveke label is the brainchild of a twist on contemporary African bespoke tailoring style. John Kaveke is one of the most sought-after designers in Kenya. His designs have graced catwalks such as African London Fashion Week {London}, Sarajevo Fashion Week (Bosnia), Hub of Africa (Ethiopia), Swahili Fashion Week (Tanzania), Uganda Fashion Week (Uganda), M-Net Face of Africa (Nigeria), The Big Brother Africa House (South Africa), Catwalk Kenya (Nairobi), Lake Magadi project, Festival for African Fashion & Art (Nairobi), and the International Smirnoff Fashion Awards (Nairobi).

Made by John Kaveke

Made by @johnkaveke

5. Vivienne Taa

Ceo & Founder of the Vivienne Taa

Vivienne Taa is a key figure in the African fashion industry. The founder of the renowned fashion house Vivienne Taa specializes in blending African prints, contemporary fabric, and designs into beautifully styled exotic clothes and accessories for fashion lovers, both men, and women.

Her brand is also known for creating fashionably bespoke, occasional, and bridal wear, custom-made uniforms, and ready-to-wear clothing. Although her brand is new to the market, it has made tremendous growth, set apart by its innovation and skillful attention to detail. Her designs draw inspiration from the African culture, especially music, and art.

 Made by Vivienne Taa

Made by Vivienne Taa

6. Wambui Mukenyi 

Made by Wambui Mukenyi

Wambui Mukenyi is a steady, pro, and versed fashion designer in the industry. Though self-taught, Wambui Mukenyi has received national recognition. The founder of the WM Label has been showcasing her love for luxurious fabric, whilst at the same time instilling her African heritage to produce timeless, feminine, and elegant pieces since 2009.

Wambui then extended her brand into making African wedding gowns and ready-to-wear clothes full of creativity and style. Her effortlessly stylish and creative pieces, known to reflect her client’s personality and style, have been featured in many fashion magazines in Kenya.

Made by Wambui Mukenyi

Made by Wambui Mukenyi

 RCFS's Media 

Last month June 2023 many  Congratulations were in order for Naomi Campbell.

One week ago, the supermodel announced on Instagram that she has welcomed her second child, a son, by sharing a picture of her and her two-year-old daughter holding hands with the newborn. “My little darling, know that you are cherished beyond measure and surrounded by love from the moment you graced us with your presence. A true gift from God” she wrote. “It’s never too late to become a mother.”

"My little darling, know that you are cherished beyond measure and surrounded by love from the moment you graced us with your presence. A True Gift from God ??, blessed! Welcome Babyboy. ??✨ #mumoftwo ❤️? It’s never too late to become a mother ?? ? @candytman stylist @rodneybur " A message from Campbell to her child

Campbell is indeed defying expectations around age and motherhood. She first became a parent in 2021 at age 50. While Campbell hasn’t revealed whether she carried the child or used a surrogate, she did confirm to British Vogue that “she’s my child.” Now, at age 53, she’s done it again. In the same March 2022 interview, where she posed with her daughter on the magazine’s cover, the CFDA Fashion Icon also said she was encouraging all her older friends not to rule out having children—even if they are above society’s expected age. “I’m telling them all, do it! Don’t hesitate!” she said

 Campbell also shared the feelings of fulfillment she has found in parenthood. “I always knew that one day I would be a mother, but it’s the biggest joy I could ever imagine. I’m lucky to have her and I know that,” she said. “It’s the best thing I’ve ever done.”

There are, however, many details about her family life that she has chosen to keep private: Campbell has not shared either her son or daughter’s name, or their birthdays, and does not posts photographs that show their faces.

Naomi Elaine Campbell is an English model. Beginning her career at the age of 15, Campbell was one of six models of her generation declared supermodels by the fashion industry and the international press. She was the first black woman to appear on the covers of Time, Vogue France, and British Vogue

Source: Vogue 

FIFA President Gianni Infantino and his wife Leena show off the Ijezi at the just concluded 73rd FIFA Congress in Kigali. Courtesy.

It is only fair to say that during the recently concluded 73rd FIFA Congress, which was held in Kigali, fashion met football, and Rwandan fashion designers were the biggest winners. Several local fashion designers got the opportunity to showcase their work, from supermodel Adrian Lima donning Maryse Mbonyumutwa’s ‘Asantii’ designs to FIFA President Gianni Infantino and other renowned public figures endorsing House of Tayo’s ‘Ijezi’, a major win for Rwanda’s fashion industry. However, among all of them, it couldn’t be a more appropriate moment for Matthew ‘Tayo’ Rugamba to showcase his ‘Ijezi’ iconic design which has since become Rwanda’s aficionado sportswear.

ALSO READ: House of Tayo's flash of fame in Hollywood

During the inauguration of the Kigali Pelé Stadium on March 15, Infantino and his wife Leena were seen posing with ‘Ijezi’, the name derived from the English word ‘jersey’, along with other visiting delegates, to confirm that the colourful football shirt has come of age.

Matthew Rugamba is one of Rwanda’s top fashion designers. Courtesy photo.

Rugamba, the founder of House of Tayo, rightly celebrated the moment as his shirt continues to become popular among football lovers and celebrities who find it funky and appealing in many ways.

Some actually confuse it for the national team shirt, thanks to Rugamba’s genius to capitalise on the passion Rwandans have for football, and now the design has gone global. “Earlier today during the unveiling of Kigali Pele Stadium ahead of the 73rd #FIFACongress. Rwanda to the World and the World to Rwanda,” the fashion house tweeted.

ALSO READ: House of Tayo features on Black Panther 2 premiering red carpet

Tayo, as he is commonly known, added that when he designed the ‘Ijezi’, he wanted to create something that celebrates Rwanda as far and wide as possible.

He, however, said that he and the vision board didn't see ‘Ijezi’, which debuted on the market in 2021, becoming as popular as it is today. He added that he’s extremely grateful for the opportunities and progress.

“I am very grateful for the opportunities to display my work on such significant platforms,” Tayo told The New Times.

“While my team and I work hard to elevate our work and expand our reach, such opportunities only emerge when there’s decisive leadership, willpower, and effort,” he added.

Tayo attributes this exposure to the leadership of President Paul Kagame, who himself is an ardent promoter of ‘Made-in-Rwanda’ fashion.

Models donning the iconic Ijezi design by House of Tayo. Courtesy photo.

He points out the collective effort and planning of various organisations including the Rwanda Convention Bureau (RCB), Rwanda Development Board (RDB), and others for positioning Rwanda’s fashion industry to tap into such global events.

“I am also particularly thankful to the Imbuto Foundation for making fashion and the arts a focal point in their activities,” he added. Over the years, House of Tayo, a member of the CollectiveRw ensemble, has earned global recognition mainly for clothing international celebrities and Hollywood icons.

Established in 2011, House of Tayo has a record of dressing celebrities including singers Burna Boy, Davido, Lupita Nyong’o’s brother Peter Junior Nyong’o, and basketball legend Joakim Noah, among others. Other important personalities who have directly endorsed House of Tayo designs include Amadou Gallo Fall, the National Basketball Association (NBA) Vice President and also Head of the Basketball Africa League (BAL, and singer Mr. Eazi.

ALSO READ: Celebrities who rocked House of Tayo collections

Other stars who have donned the customised jersey include Nigerian singers Adekunle Gold and Ruger, Ghanaian rapper Sarkodie and celebrated Kenyan-born DJ of the Dallas Mavericks, Poizon Ivy, among others.

Source : The new times Rwanda

"I want you to think and imagine the fashion industry in Rwanda at the moment… Now, where would it be without the brand "Moshions". Why Is it impossible to tell the journey of fashion history and its revolution in the past 10 years in Rwanda without this name?" Story Writer

The high-end Rwandan clothing brand Moshions is well-known locally and internationally. The year 2021 was among the period that Moshions proved that the uniqueness and creativity behind fashion designing in Rwanda are the only keys to competing and capturing the city of fashion lovers.

 2021 was a harsh and very difficult time for local fashion designers ever have before, many lockdowns because of covid-19 pandemic, and no tourists, mostly clients who buy made-in-Rwanda products. But Moshions was doing what it does best –reviving culturally inspired design and setting the pace for the future of fashion in the industry in Rwanda and was preparing to showcase his new collection.  The first weekend of November, in this year of 2021, we saw the opening of its new Spring/Summer line – the Imandwa Collection. Designed by Creative Director & Founder, Moses Turahirwa, the Collection's designs are a visual exploration of self-liberation, vulnerability, and authenticity.

Turahirwa Moses Ceo & Founder of Moshions 

Moshions and Covid-19 period – Year 2021

One can always count on Moshions to produce clothing with masterful attention to detail and they delivered yet again. 

The Imandwa Collection is distinctively different from past designs but the sentiment remains the same - beautiful tailoring and luxurious details that translate seamlessly to ready-to-wear. Showcased during a three-day launch, the Imandwa Collection proved to be another opportunity for Moshions to flex its fashion mastery. Each day of the exhibition was very well thought out in order to allow diverse groups of people to experience the art while respecting Covid restrictions.

Imandwa Collection 2021 by Moshions 

Imandwa Collection 2021 by Moshions 

Small guided group tours of the exhibition were provided each day by Turahirwa himself. Panel discussions and music enriched the entire experience. The setting for each installation was designed by none other than Rwanda's award-winning creative genius, Cedric Mizero. Like the collection, the music that accompanied it hit all the right notes.

Imandwa Collection 2021 by Moshions 

The exhibition's soundtrack was curated by Bill Ruzima, a dynamic musician, whose voice reached an electric crescendo as he danced. His eclectic energy vibrated off the walls of the Atelier Academy, an architectural dream space, where the fashion exhibition was held. Illume, the paramount Rwandan communications agency, was the media partner. Poivre Noir and Food & Stuff provided the event's exquisite food & drink. Over the 3 days, several poignant presentations were also made, notably by Honorable Béata Habyarimana, Rwanda's Minister of Trade & Industry; Jeanine Munyeshuli, a Rwandan economist; Judith Heard, Miss Elite Africa 2021; and Georgie Ndirangu, an international moderator.

Imandwa Collections 2012 by Moshions 

"I am excited to present this project. It is a true manifestation of how our ancestors lived without limits and labels. Every 'Imandwa' item was made with a strong consideration of the environment," said Moses Turahirwa, the founder of Moshions, who recently earned his Master's degree in collection design.

In Turahirwa's world, fashion is both an art form and a platform.

His creations have an androgynous appeal, challenging the very notion of gendered clothing and toxic masculinity. Channeling a different interpretation of the Kinyarwanda words such as  Imandwa (which is typically understood as "spirits of dead heroes"), Turahirwa chose a modern understanding of the term - "a way to connect with our ancestors"- as the essence behind the six looks of this season.

Imandwa Collection 2021 by Moshions

Established in 2015, Moshions crafts a stunning balance between traditional and contemporary design. This combination of rich cultural heritage and modern tailoring fuels Moshions' art. The brand is well known for its black and white palette, as well as, meticulous beading of imigongo designs on striking couture & ready-to-wear styles for men and women. 

Moses Turahirwa posing in the photo between his clients 

Handicraft sector is a small but growing sector in Rwanda. The country boasts of a very rich cultural heritage and handicrafts are very unique and have an originality of their own. They are available on a variety of online sites and from the local markets as well. Rwandans make an extensive range of handicrafts which include: wood products; ceramics and pottery; hand textiles and hand-loomed products; embroidery and woven products and Basketry and Mats.

Where is Moshions Now?

 Moses Turahirwa CEO & Flounder of the Moshions in the court 

Moses Turahirwa, the 32-year-old, a renowned fashion house in Rwanda, appeared before the Nyarugenge Intermediate Court on May 10, 2023, facing charges of drug abuse and document forgery. During the bail hearing, Turahirwa was accompanied by his two lawyers, Irene Bayisabe and Frank Asiimwe, while the prosecution was represented by two prosecutors. The prosecution outlined the grounds for bringing Turahirwa to court, stating that he had forged a copy of his passport by changing the gender from male, as indicated in the original document, to F (female) as well as the age.

They also pointed out that he had used cannabis on multiple occasions, and a fragment of cannabis was found within a shirt discovered in his room. The prosecution presented several pieces of evidence to support their case, including Rwanda Forensic Laboratory tests confirming that he illegally used cannabis and a conversation between him and an individual residing in Italy, where he shared a forged copy of his passport.

The prosecution requested the court to remand him for 30 days, emphasising that the crimes he is being prosecuted for attracts a punishment exceeding two years of imprisonment and expressed concerns that he might evade justice if not kept in custody.

In his defense, Turahirwa explained that the drugs found in his bloodstream was a result of smoking cannabis during his two-year stay in Italy. However, he denied the accusation of passport forgery, claiming that the alterations made to his passport copy were solely for his upcoming new movie titled 'Kwanda Season One.' He also stated that he had never worn the particular shirt in which the fragment of cannabis was found.

One of his lawyers, Bayisabe argued that there was no crime involved in modifying a copy of the passport, as the client couldn't use the copy to travel or present it anywhere. Bayisabe also reiterated that the drugs were used outside of the country. Turahirwa and his lawyers presented sureties, including his sister, father, and his company Moshions which his lawyers said is worth $3 million (over Rwf 3bn).

The judge ruled that the bail ruling on the matter would be rendered next week on May 15. After going back and forth to the court Turahirwa was released by the court but warned to not leave the country without permission.  Turahirwa, who identifies himself as a member of the LGBTQ+ community, is one of the best fashion designers in Rwanda who designs for top celebrities around the world.

Sauti Sol musicians from Kenya wear Made by Moshions 

The President of the Republic of Rwanda and first lady wear Made by Moshions

The wife of the ex-president  of Tanzania Jakaya Kikwete  wears Made by Moshions

                             Didier Yves Drogba Tébily is an Ivorian former professional footballer who played as a striker. He is the all-time top scorer and former captain of the Ivory Coast national team. (In Moshions Shirt)

Moshions has many clients from all over the world 

Story by the RCFS'Media 

"I want you to think and imagine the fashion industry in Rwanda at the moment… Now, where would it be without the brand "Moshions". Why Is it impossible to tell the journey of fashion history and its revolution in the past 10 years in Rwanda without this name?" Story Writer

The high-end Rwandan clothing brand Moshions is well-known locally and internationally. The year 2021 was among the period that Moshions proved that the uniqueness and creativity behind fashion designing in Rwanda are the only keys to competing and capturing the city of fashion lovers.

 2021 was a harsh and very difficult time for local fashion designers ever have before, many lockdowns because of covid-19 pandemic, and no tourists, mostly clients who buy made-in-Rwanda products. But Moshions was doing what it does best –reviving culturally inspired design and setting the pace for the future of fashion in the industry in Rwanda and was preparing to showcase his new collection.  The first weekend of November, in this year of 2021, we saw the opening of its new Spring/Summer line – the Imandwa Collection. Designed by Creative Director & Founder, Moses Turahirwa, the Collection's designs are a visual exploration of self-liberation, vulnerability, and authenticity.

Turahirwa Moses Ceo & Founder of Moshions 

Moshions and Covid-19 period – Year 2021

One can always count on Moshions to produce clothing with masterful attention to detail and they delivered yet again. 

The Imandwa Collection is distinctively different from past designs but the sentiment remains the same - beautiful tailoring and luxurious details that translate seamlessly to ready-to-wear. Showcased during a three-day launch, the Imandwa Collection proved to be another opportunity for Moshions to flex its fashion mastery. Each day of the exhibition was very well thought out in order to allow diverse groups of people to experience the art while respecting Covid restrictions.

Imandwa Collection 2021 by Moshions 

Imandwa Collection 2021 by Moshions 

Small guided group tours of the exhibition were provided each day by Turahirwa himself. Panel discussions and music enriched the entire experience. The setting for each installation was designed by none other than Rwanda's award-winning creative genius, Cedric Mizero. Like the collection, the music that accompanied it hit all the right notes.

Imandwa Collection 2021 by Moshions 

The exhibition's soundtrack was curated by Bill Ruzima, a dynamic musician, whose voice reached an electric crescendo as he danced. His eclectic energy vibrated off the walls of the Atelier Academy, an architectural dream space, where the fashion exhibition was held. Illume, the paramount Rwandan communications agency, was the media partner. Poivre Noir and Food & Stuff provided the event's exquisite food & drink. Over the 3 days, several poignant presentations were also made, notably by Honorable Béata Habyarimana, Rwanda's Minister of Trade & Industry; Jeanine Munyeshuli, a Rwandan economist; Judith Heard, Miss Elite Africa 2021; and Georgie Ndirangu, an international moderator.

Imandwa Collections 2012 by Moshions 

"I am excited to present this project. It is a true manifestation of how our ancestors lived without limits and labels. Every 'Imandwa' item was made with a strong consideration of the environment," said Moses Turahirwa, the founder of Moshions, who recently earned his Master's degree in collection design.

In Turahirwa's world, fashion is both an art form and a platform.

His creations have an androgynous appeal, challenging the very notion of gendered clothing and toxic masculinity. Channeling a different interpretation of the Kinyarwanda words such as  Imandwa (which is typically understood as "spirits of dead heroes"), Turahirwa chose a modern understanding of the term - "a way to connect with our ancestors"- as the essence behind the six looks of this season.

Imandwa Collection 2021 by Moshions

Established in 2015, Moshions crafts a stunning balance between traditional and contemporary design. This combination of rich cultural heritage and modern tailoring fuels Moshions' art. The brand is well known for its black and white palette, as well as, meticulous beading of imigongo designs on striking couture & ready-to-wear styles for men and women. 

Moses Turahirwa posing in the photo between his clients 

Handicraft sector is a small but growing sector in Rwanda. The country boasts of a very rich cultural heritage and handicrafts are very unique and have an originality of their own. They are available on a variety of online sites and from the local markets as well. Rwandans make an extensive range of handicrafts which include: wood products; ceramics and pottery; hand textiles and hand-loomed products; embroidery and woven products and Basketry and Mats.

Where is Moshions Now?

Turahirwa  Moses Turahirwa CEO & Flounder of the Moshions in the court 

 Moses Turahirwa, the 32-year-old, a renowned fashion house in Rwanda, appeared before the Nyarugenge Intermediate Court on May 10, 2023, facing charges of drug abuse and document forgery. During the bail hearing, Turahirwa was accompanied by his two lawyers, Irene Bayisabe and Frank Asiimwe, while the prosecution was represented by two prosecutors. The prosecution outlined the grounds for bringing Turahirwa to court, stating that he had forged a copy of his passport by changing the gender from male, as indicated in the original document, to F (female) as well as the age.

They also pointed out that he had used cannabis on multiple occasions, and a fragment of cannabis was found within a shirt discovered in his room. The prosecution presented several pieces of evidence to support their case, including Rwanda Forensic Laboratory tests confirming that he illegally used cannabis and a conversation between him and an individual residing in Italy, where he shared a forged copy of his passport.

The prosecution requested the court to remand him for 30 days, emphasising that the crimes he is being prosecuted for attracts a punishment exceeding two years of imprisonment and expressed concerns that he might evade justice if not kept in custody.

In his defense, Turahirwa explained that the drugs found in his bloodstream was a result of smoking cannabis during his two-year stay in Italy. However, he denied the accusation of passport forgery, claiming that the alterations made to his passport copy were solely for his upcoming new movie titled 'Kwanda Season One.' He also stated that he had never worn the particular shirt in which the fragment of cannabis was found.

One of his lawyers, Bayisabe argued that there was no crime involved in modifying a copy of the passport, as the client couldn't use the copy to travel or present it anywhere. Bayisabe also reiterated that the drugs were used outside of the country. Turahirwa and his lawyers presented sureties, including his sister, father, and his company Moshions which his lawyers said is worth $3 million (over Rwf 3bn).

The judge ruled that the bail ruling on the matter would be rendered next week on May 15. After going back and forth to the court Turahirwa was released by the court but warned to not leave the country without permission.  Turahirwa, who identifies himself as a member of the LGBTQ+ community, is one of the best fashion designers in Rwanda who designs for top celebrities around the world.

Sauti Sol musicians from Kenya wear Made by Moshions 

The President of the Republic of Rwanda and first lady wear Made by Moshions

The wife of the ex-president  of Tanzania Jakaya Kikwete  wears Made by Moshions

                             Didier Yves Drogba Tébily is an Ivorian former professional footballer who played as a striker. He is the all-time top scorer and former captain of the Ivory Coast national team. (in Moshions Shirt)

Moshions has many clients from all over the world 

Story by the RCFS'Media 

The six-day event saw a range of over 45 shows, presentations, and events. First-ever Buyers Panel hosted with prestigious line-up of panelists offered insights to designers on building sustainable and lasting relations with retailers  

 Dubai, UAE, 28 March 2023:  Dubai Fashion Week (DFW) recorded a 55% growth in RSVP’s compared to Arab Fashion Week in March 2022. The global event, which is supported by Dubai Design District (d3), a member of TECOM Group PJSC, and the Arab Fashion Council, was one of the most popular in many years.

Runway shows and events saw a full house each night, with buyers and designers from the major global fashion capitals out in full force.

“Dubai Fashion Week was a spectacular way to debut Dubai as the fifth global fashion capital,” said Khadija Al Bastaki, Senior Vice President of Dubai Design District (d3), part of TECOM Group. “Designers demonstrated the highest calibre of creativity and craftsmanship throughout the week. As a global creative platform, we at d3 are thrilled to see Dubai help shape the global creative dialogue. Not only did DFW provide regional and international talent a gateway to new partnerships, markets, and opportunities, but it also answered a global call for inclusivity and diversity in the fashion world. This was possible thanks to Dubai’s multicultural melting pot and commitment to nurturing the creative economy."

Evolving from the successful Arab Fashion Week, Dubai Fashion Week is Dubai’s new definitive fashion fixture and part of the city’s bid to become the fifth fashion capital destination – alongside Paris, New York, London and Milan. The event that became part of the international fashion week calendar debuted with the city and region’s most dynamic runways and programme yet spread across six days. A range of over 45 shows, presentations and events took place on the Fashion Calendar. Some 28 designers from more than 10 countries showcased their Autumn Winter 23/24 and Women’s Haute Couture 2023 collections.

Stand out moments from the inaugural edition included:

• Amato Retrospective’s iconic designs in celebration of 25 years of Amato Couture opened the show on the first night
• Dubai Fashion Week’s penultimate day featured the collections of DFW members part of the designers’ committee, Dima Ayad, Lama Jouni, and Mrs Keepa
• Lili Blanc showcased collections straight off the Paris Fashion Week runways, as part of AFC’s partnership with La Fédération de la Haute Couture et de la Mode
• Dubai-based label, Anomalous unveiled the global collaboration with Hot Wheels; the #1 selling toy in the world with over 8 billion Vehicles sold

The shows saw a strong buyers’ presence with representatives from Asia, Europe, the Americas and the Arab world in attendance. d3 and the Arab Fashion Council presented the first-ever Buyers Talk, which brought together a prestigious panel of buyers from the UAE and Europe to shed light on the elements of a successful working partnership between the designer and the buyer, from commercial viability to planning schedules.  

The panellists included: Milan-based Dani Stenin from Antonioli, Paris-based Raphael Deray from Printemps, Caterina Ercoli from Level Shoes, Georgina Gainza from Al Tayer Group (which includes Harvey Nichols and Bloomingdales), and Martina Solino from Tryano & Saks. 

Following the panel, a Designers Lookbook Review was held, giving the designers the opportunity to engage directly with buyers and showcase highlights from their collections.

A number of other exciting new initiatives were launched too.  A steering committee for Dubai Fashion Week was unveiled, alongside a new buyers committee, and a permanent designers committee, all of which work under the Arab Fashion Council’s supervision. They serve to ensure Dubai Fashion Week’s ambitious vision is met and steer the future of the event in a dynamic and sustainable way.  The announcement on the committees will be made at a later stage featuring all pertinent details including the agenda and the names of its esteemed members.

Jacob Abrian, Chief Executive Officer of the Arab Fashion Council, said: “The new Dubai Fashion Week is off to a great start. We have already surpassed the momentum gained during Arab Fashion Week, if the packed shows and positive response from talent, buyers and audiences alike are anything to go by. We are already working with d3 to ensure that the next edition raises the bar further and establishing Dubai as a core contributor to the global fashion dialogue.”

Along with custom-built, flexible structures for the event, Dubai Fashion Week took place in unique, alfresco surroundings – including the basketball court and skate park at The Block at d3. Exclusive events also took place across the city as part of the vision to broaden the reach of Dubai Fashion Week and unite the city and region’s fashion scene.

Fashion partners added to the hype with a host of invite-only experiences. Emergency Room and Byhpe held exclusive after parties, while Dubai Fashion Week member designer Hussein Bazaza held an intimate fashion presentation and party. Ferragamo hosted a Styling Masterclass event with Lana Qatramiz and Gaelle Hojeily at Dubai Mall Boutique celebrating the SS23 collection launch; Level Shoes collaborated with Gallery Collectional to launch their new in-store personal shopping services, By Appointment: Where Fashion Meets Design, and the Stella McCartney label invited guests to a private preview and workshop for the limited-edition Emerald Capsule Collection for Ramadan. Etoile La Boutique hosted a private lunch to discover Serena handbags and there was a special buyers’ dinner at Caviar Kaspia in celebration of the first edition of Dubai Fashion Week.  

Learn more about DUBAI FASHION WEEK and APPLY for SS24 10-15 OCT 2023

Organizers of South Sudan Fashion Week just announced the date for the 2023 edition. The event is scheduled to hold from the 4th to the 5th of August, from 5-9 pm showcasing some of the most popular designers and models from across the region.

South Sudanese runway models models 

The 2023 edition is scheduled to be its 8th edition and will host a range of activities and events from cocktail parties, and awards nights, to designer competitions, exhibitions, and the expected runway shows. 

Neither the ticket prices nor the venue has been announced yet, however, calls for designer participation and sponsorship are open.

The organizers published the advertisement image with the following caption…

South Sudan, officially the Republic of South Sudan, is a landlocked country in East Africa. It is bordered by Ethiopia, Sudan, the Central African Republic, the Democratic Republic of the Congo, Uganda, and Kenya. Its population was estimated at 10,913,164 in 2022.

Learn more about the organizers 

African weddings are known for their vibrant celebrations, rich cultural traditions, and exquisite attire. When it comes to African wedding dresses, there is an incredible array of designs that beautifully blend tradition and modernity. In this blog, we will explore the latest trends in African wedding dresses, from captivating lace styles to elegant bridal and guest attire. Whether you're a bride, bridesmaid, or wedding guest, these African-inspired dresses are sure to make a lasting impression.

AFRICAN WEDDING ATTIRES

1. African Lace Styles for Wedding: Lace plays a significant role in African wedding fashion. From delicate Chantilly lace to intricate guipure lace, African designers have embraced lace in their creations. These lace styles add an elegant touch to wedding dresses, with their exquisite patterns and intricate detailing. Whether incorporated as sleeves, overlays, or entire gowns, lace creates a timeless and romantic look for brides.

2. African Wedding Guest Dresses: Attending an African wedding as a guest provides an opportunity to showcase your style and pay homage to the culture. African wedding guest dresses often feature bold prints, vibrant colors, and unique silhouettes. From flowing maxi dresses in Ankara prints to chic tailored ensembles in vibrant kente patterns, guests can express their individuality while respecting the traditions of the event.

3. African Bridesmaid Dresses: Bridesmaids hold a special place in African weddings, and their attire should complement the overall theme and aesthetic. African bridesmaid dresses are often coordinated with the bride's gown, incorporating similar fabrics, colors, or patterns. From floor-length gowns with intricate beadwork to stylish two-piece ensembles in traditional prints, African bridesmaid dresses celebrate unity and diversity.

4. African Wedding Attires: African wedding attires vary across the continent, reflecting the diverse cultures and traditions. Traditional wedding attire is often rich in symbolism and heritage. For example, in West Africa, the Aso Ebi ensemble is a popular choice, featuring coordinated outfits worn by family members and close friends. In South Africa, the colorful and vibrant Shweshwe fabric is often used for traditional wedding attire. Exploring the distinct wedding attires from different African regions adds depth and meaning to the celebration.

5. African Wedding Dresses 2023: Looking ahead to the future, African wedding dresses in 2023 promise to be a stunning blend of innovation and tradition. Designers are embracing unique color combinations, unconventional silhouettes, and creative fabric choices. With a focus on celebrating African heritage, expect to see bold prints, intricate embellishments, and captivating details that reflect the beauty and diversity of the continent.

6. Elegant African Dresses for Weddings: Elegance knows no boundaries, and African dresses for weddings exemplify this. From classic ball gowns with regal African-inspired prints to sleek mermaid silhouettes adorned with traditional beadwork, these dresses exude grace and sophistication. The combination of luxurious fabrics, meticulous craftsmanship, and cultural influences creates a truly unforgettable bridal look.

7. African Traditional Wedding Dresses: Traditional African wedding dresses hold a special place in preserving cultural heritage. Each region has its unique traditional attire, featuring distinct fabrics, colors, and patterns. From the majestic Zulu wedding attire in South Africa to the royal Aso Oke garments in Nigeria, traditional African wedding dresses showcase the rich history and customs of the respective cultures.

AFRICAN BRIDAL DRESSES

African wedding dresses beautifully blend tradition, culture, and contemporary fashion trends. From captivating lace styles to elegant bridal gowns, African-inspired attire offers a range of options for brides, bridesmaids, and wedding guests. Whether you opt for a traditional ensemble or a modern interpretation, these dresses are a testament to the beauty, diversity, and craftsmanship of African fashion.

Embrace the spirit of Africa!

D &D CLOTHING 

Josephine Nakafeero's work is a matter of pride for many Ugandans as it gives value to their culture in the world.

Former Ugandan TV presenter has become a successful fashion designer and entrepreneur, and her brand, Jose House of Creations, is attracting attention from across the continent. Josephine, who has a degree in commerce from Makerere University, presented shows dedicated to fashion and beauty on Uganda's NBS TV before leaving to become a designer in 2012.

"It has been more than nine years that I have been in the Fashion. I was attracted to fashion when I was presenting TV shows alongside Ugandan and global fashion stars," Josephine Nakafeero told TRT Afrika.

 Josephine's work is considered to be  significant in the context of Africa's growing fashion industry

With fashion festivals such as the Kampala Fashion Awards, the Ugandan capital hopes to attract the attention of the clothing market in the eastern part of Africa.

Shoes made by Nakafeero Josephine

“I design outfits mostly using African fabrics commonly known as "Kitenge'' which sometimes I mix with other plain materials because it gives me a number of options for the products I can design with it. I always use materials that emphasize my roots,’’ Nakafeero told TRT Afrika.

With events such as the Kampala Fashion Awards, the Ugandan capital hopes to attract more attention from the clothing market in the eastern part of Africa and beyond.

The success of designers such as Josephine is also significant in the context of Africa's growing fashion industry, which is struggling to compete with imports from other countries.

According to an association of Ugandan manufacturers, East Africa spends around US$350 million on imported clothing, creating a significant opportunity for local designers to tap into a growing market.

 

#MadeinUganda products by Nakafeero Josephine

 

By emphasising their roots and promoting local materials, designers like Josephine are helping to build a thriving African fashion industry that is capable of competing on a global scale.

"Our business requires resilience, patience, sacrifice and courage because we have to work full time,” Nakafeero said.

“I would like to show the world that in Uganda, there are also fans of fashion.”

Josephine Nakafeero on the runway 

Josephine Nakafeero's creations 

Josephine Nakafeero wears her designs 

Made by Josephine Nakafeero's fashion house  

Story By Kudra Maliro